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Pre-launchFor businesses and brands

Find Creators for Your Brand

Collabify is a marketplace for paid collaborations between businesses and creators. Describe the content you need, let creators who fit apply, and choose who you want to work with.

We're launching in Australia. Create your business account now so it's ready when the marketplace opens.

  • Free to join
  • Built for Australian businesses
  • Same login at launch

What is Collabify?

A marketplace for business-creator collaborations

Finding the right creator usually means scrolling through profiles, sending messages that go unanswered, and comparing rates in a spreadsheet. Collabify is designed to reverse that: you post an opportunity, and creators who are interested in the work apply to it.

It's built for businesses of any size, from a single-location café or salon to a national brand running regular creator campaigns.

Finding creators

Finding creators for your campaigns

When the marketplace opens, Collabify is being built to help you find creators in three ways.

  • Post an opportunity

    Describe your campaign once (the content, the platform, the timing and what you're offering) and let creators come to you.
  • Search by niche and location

    Look for creators by the kind of content they make, the audience they reach and where they're based.
  • Review applicants side by side

    Compare the creators who apply, look at their profiles and past work, and choose the right fit.

Influencers and UGC

Working with influencers and UGC creators

There are two common ways businesses work with creators, and Collabify is designed to support both.

  • Influencer collaborations

    The creator publishes content about your business to their own audience. You're paying for the content and for the reach and trust that creator has built with their followers.

    Read our guide to influencer marketing in Australia.

  • UGC (user-generated content)

    The creator makes content that you publish: on your social accounts, website, product pages or ads. Audience size matters less; the quality and authenticity of the content matter more.

    Learn how to find UGC creators in Australia.

Creating opportunities

How to create a collaboration opportunity

A clear brief attracts better applications. When you post on Collabify, you'll describe the collaboration in your own words. It helps to think about these points first.

  • The goal

    Awareness for a new product, content for your own channels, foot traffic to a venue, or something else.

  • The deliverables

    How many pieces of content, in what format (Reels, TikToks, photos, stories) and on which platforms.

  • Timing

    When the content needs to be delivered and, for influencer posts, when it should go live.

  • Usage rights

    Whether you can reuse the content in ads or on your website, and for how long.

  • What you're offering

    The payment for the work, plus any product or experience provided.

  • The right creator

    The niche, location or style you're looking for, so the right creators recognise themselves in the brief.

How it works

How a collaboration works for businesses

The business journey on Collabify, once the marketplace opens.

  1. 1

    Create

    Post an opportunity describing your campaign and the content you need.

  2. 2

    Choose

    Review the creators who apply and choose the right fit.

  3. 3

    Collaborate

    Agree on the details and work together from brief to delivered content.

  4. 4

    Grow

    Reach new audiences and build a library of authentic creator content.

Who it's for

Businesses that may benefit from creator collaborations

Creator content can suit almost any business with a product, place or service people like to talk about.

  • Hospitality and venues

    Cafés, restaurants, bars and venues that want locals to see what it's like to visit.
  • Retail and e-commerce

    Online stores and shops that need product content for social media, product pages and ads.
  • Beauty, health and fitness

    Salons, clinics, gyms and wellness brands where seeing a real experience helps people decide.
  • Tourism and experiences

    Accommodation, tours and attractions looking for content that shows the experience first-hand.
  • Local services

    Service businesses that want to build trust in their area through creators people already follow.
  • Brands and agencies

    Consumer brands and agencies running creator campaigns across multiple creators.

Get your business account ready for launch

Collabify hasn't launched yet. During the pre-launch you can create your free business account, verify your email and keep your basic details up to date. When the marketplace opens, you'll log in with the same email and password and can start posting opportunities.

FAQ

Frequently asked questions

Still have a question? Contact the Collabify team.

Is Collabify free for businesses?

Creating your Collabify account during the pre-launch is free.

Can I find creators on Collabify today?

Not yet. Collabify is in pre-launch, so creator search, opportunities, applications, messaging and payments aren't available yet. Creating your business account now means it's ready when the marketplace opens.

What kinds of creators will be on Collabify?

Collabify is open to creators and influencers of all sizes and niches, including UGC creators who make content for brands to publish themselves.

Do I need a big budget to work with creators?

No. Collaborations can be as small as a single piece of content from a local creator. You decide what you offer in your brief, and creators choose whether to apply.

Is Collabify only for Australian businesses?

Collabify is launching in Australia first and is designed for Australian businesses and brands looking to work with creators.

I run an agency. Can I join?

Yes. Choose the business account type when you sign up. If you have questions about how Collabify will work for agencies, contact us.